Thank you for your interest in the Ricoh e-book, "Printing in 2020: Building a Safe Bridge to the Next Decade."
Consumers are tired of email clutter and irrelevant offers. Printed mailers are back in favor, but one-to-many just doesn't cut it anymore. This e-book highlights the new model of direct mail — one that combines the appeal of traditional print with the capabilities and cost efficiencies of email marketing.
With the help of this e-book you will:
- Understand the advantages of producing direct mail digitally.
- Learn about the power of hyper-local marketing.
- Discover the benefits of a hybrid offline-online strategy.