Printing in 2020: Direct Mail e-book

Thank you for your interest in the Ricoh e-book, "Printing in 2020: Building a Safe Bridge to the Next Decade."

Consumers are tired of email clutter and irrelevant offers. Printed mailers are back in favor, but one-to-many just doesn't cut it anymore. This e-book highlights the new model of direct mail — one that combines the appeal of traditional print with the capabilities and cost efficiencies of email marketing.

With the help of this e-book you will:
  • Understand the advantages of producing direct mail digitally.
  • Learn about the power of hyper-local marketing.
  • Discover the benefits of a hybrid offline-online strategy.


Download the e-book